Success Story: Placing a CTO In The Caregiving Space

Success StoryCase Study
Written By Sonya Hausafus

HIRED! A Technical integrity success story

Placing a CTO in the Caregiving Space for a San Francisco Startup

We’re thrilled to share the successful placement of a CTO for a San Francisco-based startup innovating in the caregiving space. This remote, hands-on leadership role required a rare blend of deep technical expertise, startup agility, enterprise experience, and a strong sense of empathy. The company partnered with Technical Integrity for a confidential search, seeking a leader who could scale complex systems while helping to build a culture based on exceptional emotional intelligence (EQ).

Thanks to our deep community roots and long-standing commitment to values-aligned hiring, we immediately knew the right person for the role. We’re proud to have matched this mission-driven company with a candidate who embodies both technical excellence and heart-centered leadership in this Chief Technical Officer role.

Sonya Hausafus
Sonya is a seasoned startup veteran with deep expertise in leadership, sales, marketing, business strategy, and community development.

Sonya Hausafus brings 25 years of experience to her role as Head of Community and Business Development at Technical Integrity. She combines a proven track record of scaling high-growth organizations with her passion for building organizations through a cultural lens.

In her current role at Technical Integrity, Sonya spearheads business development initiatives to expand the firm's reach and impact. In addition, she leverages her relationship management, sales, and marketing expertise to generate new opportunities, foster connections, and establish partnerships across startup ecosystems.

Sonya has served as a top marketing executive at seven startups, including her role as VP of Marketing at Techstars, where she oversaw the global expansion of accelerator programs across five continents in partnership with brands like Disney, Ford, and Amazon. She’s also the founder of Root to Rise Consulting and Brand Blast Communications, blending leadership coaching and business strategy to help individuals and organizations thrive. As an active coach, advisor and mentor, Sonya is co-organizer of The Conscious Entrepreneur Summit and past president of The Grief Support Network.

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